• small business marketing

IMAGINE GETTING CONSISTENT RESULTS FROM YOUR MARKETING

Marketing a small business shouldn’t be that hard. When you take control of your marketing by starting with strategy and installing a customized small business marketing success system you’ll gain clarity in your messaging and priorities. That clarity will allow you to focus on the priorities that will deliver consistent results and grow your business.

MARKETING SYSTEMS FOR SMALL BUSINESS

A marketing system helps you stand out in a crowded market

The first step in creating a small business marketing system is to develop a message that differentiates your business and demonstrates how you can solve your ideal client’s greatest problems and challenges. The right message is your greatest competitive advantage.

A marketing system helps you attract more ideal clients.

By identifying and focusing on a narrowly defined ideal client you can focus on communicating the value your business can bring only to the clients your business is perfectly suited to serve and stop chasing dead-end clients.

A marketing system gives you control over your marketing

Stop guessing at the right message, channels, and budget. When you build your marketing system around a proven marketing strategy you can rely on using marketing tactics and platforms that make sense for your business and bring the greatest return

A marketing system allows you to charge a premium for your products and services.

When you become the obvious choice for a service, product, or market, your customers are not only willing to pay a premium – they expect to do so. In fact, you will be surprised to learn that the greatest challenge can sometimes be charging enough to align with the perceived value!

ARE YOU LOSING TRAFFIC TO THE COMPETITION?

Find out how your website is performing in minutes. Get your FREE Local SEO Report and discover what you can do to get found by customers in your area.

SMALL BUSINESS MARKETING SERVICES

small business marketing strategy

STRATEGY

A comprehensive marketing strategy for your small business ensures that your money and efforts are focused on what moves the needle, not the latest shiny objects.

small business Website design

WEBSITE DESIGN

A great marketing website that generates leads, looks great on mobile, and is fully customized to your needs is the core of your online presence. Your website is one of the first steps in the customer journey, make sure it’s one worth taking.

SEO

SEO

Search Engine Optimization is critical for small businesses today, especially local businesses. 97% of consumers use the Internet when researching local products/services. Are you showing up ahead of your competitors?

sales funnels

SALES FUNNELS

Automated sales funnels can be one of the most powerful tools a business can deploy. Functioning like a salesperson who never sleeps, these online funnels can be lead and sales generation machines.

Content marketing

CONTENT MARKETING

Content is what attracts your ideal customers. It allows you to communicate your core message and difference and bring prospects through the customer journey of know, like, trust, try, buy, repeat, refer.

Facebook advertising

ONLINE ADVERTISING

Online advertising – on Facebook, Instagram, Google, and other platforms – is what ignites your business, introduces it to new prospects, and invites people who know you to take the next step.

REVIEWS & REFERRALS

More and more people are turning to online reviews on sites like Facebook, Google, and Yelp when thinking about making a purchase. We’ll create a plan to get your business those reviews and use them to convince people to buy.

small business Email marketing

EMAIL MARKETING

Email is still one of the most cost-effective small business marketing channels. Once you earn your ideal customer’s trust, we’ll use email marketing to nurture that connection and build a long-term relationship.

Small business Social-Media-Marketing

SOCIAL MEDIA

Social media allows you to show the human side of your business and build important relationships, but it needs to be done strategically and we’ll make sure you get the best return on that investment.

WHAT OUR CUSTOMERS SAY ABOUT US

WE’RE DUCT TAPE MARKETING CERTIFIED CONSULTANTS

You’re a what now? Let us explain.

By working with a Certified Duct Tape Marketing Consultant, your business benefits from access to a global network of small business marketing experts and a proven system that delivers consistent results.

  • Comprehensive Marketing Strategy Development
  • Implementation of the Most Impactful Marketing Tactics Available
  • The Latest Information on Current Marketing Trends
Duct Tape Marketing Consultant
marketing coach

7 Steps to Small Business Marketing Success

Learn the 7 key steps to an effective, affordable marketing program for your small business. Free download.

7 Steps to successful small business marketing

THE LATEST GOOD IDEAS FROM OUR BLOG

customer behaviour

How COVID-19 Has Forever Changed Customer Behaviour

/
There’s no question that what we’ve all been through since…
referral marketing plan

The Winning Marketing Strategy Most Businesses Miss

/
If the numbers from a CallRail study of small businesses’ marketing…
B2B lead generation funnel

5 Proven Tips to Improve Your B2B Lead Generation Funnel

Congratulation on building your B2B lead generation funnel.…
Funnel Building

Funnel Building: Creating Your 1st Epic Sales Funnel

Funnel building for fun and profit! I don't know, it just sounded…